FUSIA MEDIA
PHILOSOPHY
Fusia Media is a Toronto-based media company engaged in digital lifestyle publishing and experiential events targeting Canadian & South Asian women aged 25-49. Fusia is a trusted voice with this coveted market from both a viewer, brand & consumer level. Fusia brings fun, fearless and fabulous living to its audience by sharing beauty, fashion, health, entertainment and lifestyle content. It provides the ultimate guide to being your best in true South Asian style. A key focus of Fusia is global citizenship and inspiring others to create positive change. The content is fun, engaging & inspiring. We challenge our readers and followers to think and act in ways that improve their personal and social sphere, and to be the best version of themselves every day.
The Fusia Factor
We are inspired by optimism in action. We believe positive thoughts and actions not only change the world around us for the better, but have the ripple effect to inspire others. Doing good and feeling good is totally related ... and can be contagious. Sounds pretty cool right? It is! We have a captive audience that is striving to put the best version of themselves out there. With Fusia’s influence across digital, social, events and broadcast media, we can help them find their way to be the change.
Meera Estrada founded FUSIA Media in 2010 with a mission to create a space where fashion, lifestyle and entertainment intersect with global citizenship. A wife, mother and media maven, Meera strives to inspire women to live their best life with passion and purpose. As the creator, executive producer & co-host of kultur'D, a weekly pop culture show with a lens on diversity, Meera has interviewed over 250 entertainers and artists. She strongly believes in building spaces to amplify voices that have traditionally been silenced. A lifestyle journalist, Meera has bylines in ELLE Canada, Refinery29, FLARE, Chatelaine, CBC Life and HuffPost to name a few. She writes a weekly culture commentary column for globalnews.ca. Meera is also featured regularly on numerous television programs, including The Social, CTV Your Morning, Global News and more as a beauty & culture expert. A degree from the Schulich School of Business paired with a post-graduate in Radio & Television Broadcast Journalism, Meera's education and experience are a force of media savvy. She embodies her brand mantra of fashion meets compassion in all her endeavours.